• Content Creators! Use First Party Fan Data!
    Content creators have the potential to reach a wide range of audiences, but they often lack data on who they are actually reaching. Without this information, it's hard to evaluate the effectiveness of their content and determine how to best engage their community. Content creators need to find ways to measure their reach. Having this data will help them better understand who their audience is, and how to better reach and engage with them. 
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  • Influencer Marketing vs. Brand-owned Communities
    The market volume of influencer marketing worldwide is rapidly increasing. In 2019 alone, the global influencer marketing market was estimated to be worth over $8 billion. This number is expected to double by 2023 and reach over $15 billion. 
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  • Should creators use direct messaging?
    Direct messaging is becoming an increasingly popular trend for businesses to engage with their customers. By connecting through private messaging platforms, companies can provide a more personalized customer experience and build stronger relationships with their customers.
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  • Engagement and monetization can be a problem. But certain people know the solution!
    Content creators are a powerful marketing tool for brands and their own businesses, but many of them have problems engaging their community. 
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When followers become fans